Adobe Analytics with CJA(NCS/Job/ 1395)

Adobe CJA Configuration Engineer –

The key responsibilities include configuring CJA setups, managing data integrity in Adobe Experience Platform (AEP), and developing actionable insights via dashboards and reports. The candidate will also integrate CJA with other Adobe Experience Cloud solutions and ensure best practices for data governance.

Key responsibilities of an Adobe CJA role include:

• Data integration and management: Pulling data from various sources and preparing it for analysis within Adobe CJA. 
• Customer journey mapping: Visualizing customer interactions across touchpoints to identify key moments and potential pain points. 
• Advanced analytics: Utilizing CJA features like path analysis, cohort analysis, and attribution modeling to understand customer behavior and campaign effectiveness. 
• Dashboard development: Creating interactive dashboards to present key customer journey insights to stakeholders. 
• Reporting and analysis: Interpreting data to generate actionable insights and recommendations for improving customer experience. 

Skills and qualifications for an Adobe CJA role:

• Technical expertise: Strong understanding of Adobe Analytics platform, including CJA features, data models, and analysis techniques. 
• Data analysis skills: Proficiency in data manipulation, statistical analysis, and data visualization.